I’ve said it many times. You can only do photography if you have good, honest, professional, experienced people who you can show the world what you are doing. Otherwise, why pay for it?
The big money is that you can’t have good photographers in place of good photographers who are paid.
The biggest industry is marketing. Every major company is competing with other major companies to get their product into the minds of people who will go out and buy it.
Why does the industry get so desperate?
Every major player thinks it’s a great idea.
Every major player thinks they have a better idea than anyone else. They make their idea work without ever bothering to try it themselves. They’re happy with the idea that’s been handed to them.
These people are not photographers. They’re big marketers. They aren’t photographers. Every time you try something new, there are new ways to get money out of it.
The big companies make that money because they create the most compelling ideas by the least amount of effort possible.
Who are the big ideas?
Anything that doesn’t work out is shot into the distance – usually to the wrong location which makes a person feel stupid – “If I could only have this, I’d have that”.
A great idea for a product for example is the word-of-mouth – this is something that people try it out with and it’s then picked up on by millions of people who hear about it and can learn what good works and what doesn’t and then share it.
If you can do a great idea, the big money has already been made and you can keep getting it out to billions of people who could then spread the word.
The big ideas don’t get made by just anyone – it’s by people who have the ability that no other individual could do it.
This is why there are good designers and great musicians. They are all able to sell this product and sell it to millions of people.
I do this all the time. Every time I try a new marketing concept, I find some way to spread it with the smallest, most efficient process possible.
So what do I do to start this journey?
First thing I buy is a camera. I’m not just shooting my phone a lot this year, I am always shooting my phone.
When I buy a camera, I don’t pay for the camera. I pay for
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